A big hit the Advertising Industry wants to cash in on the influence of young into a bers who hold great sway over their young audiences. Just a regular afternoon with the family the only difference everythings being filmed. By two did some good old bob dylan. Thomas and catalina make five videos per week and upload them to their you tube channel and leon family and fun named after their two kids. It has some one hundred ten thousand subscribers. Zico but it was her idea really when they were always watching you tube and then she asked if we could make a video of us so i said sure. And she just really wanted to see our video up on you tube as well the board and some keep. At school ask for my autograph. Clips from kids are popular all over the world in america six year old ryan makes videos for his channel ryan toys review they get up to a staggering one point one billion hits hes among the worlds biggest you tube stars channel has over eleven point five million subscribers but plenty to spark interest from twenty manufacturers as with you tube cute baby new life from germany her parents began filming her at age two showing their every day life along with all kinds of products. And all their. Multichannel Networks Like studios act as middlemen between you to present brands they have between fifteen and twenty you tube families under contract and the business is growing they also do post production for you two clips. On a channel becomes popular whether its aimed at families kids or adults its attracts the attention of friends wanting to advertise we reach out to you cheap and suggest what kind of campaigns they could run. From a company. Like this ad campaign for a german Supermarket Chain the retailer picked several young you tubers to take part including lulu and lay on. The fact that yes i am right. In germany Product Placement is bad for kids t. V. Shows but youtube videos dont classify as. They are told that advertising must be audibly separate from the videos content but it doesnt really work in practice. When kids are involved in ads on their own videos and they say this is an advertisement by then theyve officially separated marketing from content that. Doesnt work for kids watching. Because its the same person whos doing the marketing and the regular contant. Children are easy to influence but even adults can find it hard to tell whats genuine content and whats Product Placement. The latter can be very lucrative as videos by ryan toys review show ryan or his parents must be advertising millionaires by now thanks to the channels reach popularity and their exclusive ad deals. So fans i mean when families want to earn money from videos it can create difficult situations. Members might not want to be in front of the camera but can cause pressure. So how much pressure is involved in producing five videos a week for lulu and later on it seems to be all about fun. To shoot them in. The money thats a nice bonus getting money from the advertising but were mainly making these videos to express our creativity and because of the kids. So this is the oklahoma discussing my own and when the kids dont want to make a video thats that no matter what the ad agency might say. Shift says im not going advertising. And now its time for the shift planking the highest paying internships in u. S. Tech companies in fifth place apple the us tech firm is a leader in Consumer Electronics and pretty generous with internship salaries but john platform glassdoor ranked the highest paying internships in u. S. Tech firms based on anonymous feedback and apple in turn makes five thousand four hundred euros a month and they get to work in what looks like a u. F. O. Maybe itll take off some day you never know with apple. Fourth place goes to amazon the online giant also pays around five thousand four hundred euros a month and even lets interns practice their golf skills for that kind of money they could join a real golf club. In third sales force this company pays in turns just over five thousand five hundred euros but working there you might need to throw your weight around a little. The runner up to microsoft working as an intern can be a rollercoaster ride here they can enjoy the stylish Work Environment and six thousand euros for a month. Taking top spot is facebook internes can stroll through menlo park and enjoy being part of this worldwide phenomenon for a salary of six thousand seven hundred sixty euros a month and theyre looking for staff so apply now. That was the ship frank and now short and sweet the ship snapshot. Goes. Witches and things that go bump in the night. But are all those creepy tales that we hear really just made up jenny and tony brewski dont think so the couple from kansas run the real ghost stories online podcast its a call in show where listeners talk about their creepy encounters. And i could feel the awareness that. Fans love these scary stories there are almost two million downloads each month on you tube i dont send other upon us platforms and for about five euros fans get some spooky bonus material. That was the snapshot and now tweeting trees european forests are symbols of tranquility. Psychos it meant sent valving a green wonderland and now they get to tell their own stories trees are taking to twitter. This beech tree is one hundred and ten years old it recently began posting tweets about its day to day life today i have shrunk it says. The project is the brainchild of kathy stepa a bio engineer at a belgian university. It monitors trees vital signs using Technology Similar to fitness trackers but at six thousand euros to install its pretty costly measurements about water flow are especially important. But others are sort tots and of the money thats kind of like the heartbeat. Of a dollar that tells us if a tree is in good or in bad health this of the state is because if a tree is dried out and under stress it communicates that to everyone on twitter look at. The mess in the stuff. The forests are crucial for our climate the leaves absorb Carbon Dioxide and amid oxygen trees also filter pollution out of the air professor steppers project monitors how much water trees absorb through their roots it travels through tiny capillaries and evaporates into the air through the leaves. Up to two hundred liters a day flow through a beach when the ground is wet and the suns out it does well article in the its important to learn more about this tree serve a purpose they transport water react to our climate and influence that the book. Came out. This beach isnt the only tree on twitter a plane tree in brandenburg also tweets to its more than one thousand five hundred fans. And a popular in the dutch town of bargaining and has almost four thousand two hundred twitter fans this. Tweeting tree network is coordinated at university the trees are also put under stress tests the results help foresters understand the effects of Climate Change they want to know how long trees can go without water for instance. Welcome ball when we consider which trees to cut down which to keep or to plant we can base our decision on which trees cut best in dry conditions and. The researchers are hoping to develop a europe wide network of tweeting trees that would help raise awareness for forest protection. Shift says let tree do the talking. Do you want to find out more about the Digital World then check out our Facebook Page d. W. Digital. Youll find all the latest news and trends as well as interesting outs exciting gadgets and even tutorials and of course all the shift reports are there to. Like us post your comments give us your opinions and d. W. Digital. And theres always we leave shift through the exit or internet find of the week this time tetris log. On to tetris blocks get to know each other its similar to schumanns. They go out for coffee. To catch a movie. And then meet for a romantic dinner. When everythings just right the mood market closes. But sometimes things just dont fall into place at least in the stories of australian filmmaker a meal rather mild. But with a little improvisation surely they can square things are. Playing. So every shade gets their happy ending. Next week on shift at the beginning of twenty eighteen the polish government published a list of sex offenders online that anyone can access the culprits can be seen complete with their photos place of residence and other personal details the controversial move aims to protect children digital exposure next time on shift. To kick off the bundesliga highlights live Peter Shergold shocks former teammates cullen mayle and gallant three points first new club dog. Show good cause bubba hall. To sing to blame him in the final minutes live of the top stories followed across social media share your comments and content welcome to the t w news groups. Enter the conflict zone this week on conflict zone i miss them both to talk to rob to come back so i still took his ruling party in the a k p she speaks for apology on human life and is close so close confident president of the government assumes military operations in syria and continues to crack down on Civil Liberties well im not sure this principle conflicts on sunday w. W term diversity place. Where the world of science is at home in many language. Has. Been brought to bear with me show you can you tell us that our innovations magazine for and show. Us from every week and look into the future on t w dot com science and research for. Scholars on. The plane still touchable. The search for her go. To cities and. They have survived but do they also have a future. I really understand people who say they dont want to stay here. But i also admire people who want to stay here and who decided to create something new in peace time what needs to happen if tolerance and reconciliation are to stand a chance to start this citys after more starting march tenth on t w. This is it everything is live from berlin is the finish line finally insights on the american conservatives push for a Coalition Deal that could return them to power after the long side of germanys social democrat led by Martin Schulz expectations are rising here in berlin that eleven days of talks could be almost over also coming up an exclusive report from kenya where a victims of alleged Police Brutality are filling nairobis more to be news hears from one officer willing to speak out