and two short videos of him pleading for help around a priz ouprising posted about a week and a half ago, coming up at 1:00 p.m. eastern, i'll speak with bill richardson's work to win holt's release. howard bryant senior writer at espn.com told me this is what's behind the move to fine teams if players to not remain standing or remain in the locker room during the playing of the anthem. >> they have decided that the black consumer is either unimportant or the black consumer is going to go along and watch football regardless of what the players do or what the owners do. >> let's bring in democratic strategist margerie clifton, principal at clifton consulting llc and michael steele, msnbc political analyst. michael, how do you make sense of the nfl's decision? how much of it do you think was prompted by the president's firestorm over the players