>> it's poised to become the world's first trillion dollar company raising new questions about its role and responsibility in everything from job creation to education tox privacy protection. we're going to talk about that and more so let's bring out the ceo of apple, tim cook. >> good to see you. >> tim, thank you for coming. i think they're all excited to get new iphones from you. just to be clear, this is not a discussion, you're not announcing a new iphone here, is that correct. >> that's correcting. > sometimes you tease them. >> sometimes. >> we're going to be talking about education. you have an event here in chicago about education. and about ipads and different things. why don't we talk a little bit what you're trying to do. >> yeah. we announced a new curriculum called everyone can create.