why can't we get people to just say cables, schmables? hold on, hold on, i really like what you're doing there because if we just add "schma" in front of something, it just doesn't seem like a big deal. boxes, schmoxes. there you go. cold sore, cold schmore. yes! scotch, schmotch! what? i'll take some of that schmotch! alright. schmank you! (vo) get rid of cable and upgrade to directv. call 1-800-directv. if a cold keeps you the up at nightis... you can't just catch up on sleep the next day. new alka-seltzer plus night cold & cough liquid relieves tough cold symptoms and quiets coughs for up to 8 hours... ...to help you sleep at night. new alka-seltzer plus night liquid. and i'm still struggling with my diabetes. i do my best to manage.