i think soccer has a place in the sports landscape in this country and that's very exciting for me. >> dave, i think that i'm the test case, if they could reach me, then soccer fever really has hit a new high in this country. >> yep. the wine is out of the bottle, the horse is out of the barn. there's an old expression that soccer is the sport of the future in the united states, and it always will be. which is like the fatalist position that everyone always says soccer is going to hit a turning point, but it never does. we are there. the rating for this, crushed the nba finals. made the nhl stanley cup look like a test pattern, rivaling the football championship. here's a prediction for you, even with the usa out, i think the ratings in the united states are still going to be through