professional, aggressive marketing message that conveys i'm going to do all i need to do for my potential customers. >> don't try to sidestep what you do. be up front about it. >> i think you need to be true to who you are. >> so great to see you here on the set, brad, guy. hope to see you here in new york some time soon. for all of you watching, if you have a business issue and you need some expert help, all you have to do is send your question. just go to our website, openforum.com/yourbusiness. once you get there hit the ask the show link to submit a question for our panel or e-mail us at your yourbusiness@msnbc.com. what else is going on in small business? some great entrepreneurial mind on twitter. always insightful marketing strategist david tweets advice to content creators. don't be boring. don't be predictable. don't try to sell. "usa today" small business columnist steve strauss advises employees today like freedom, interesting work, and the ability to learn and hone new skills.