>> and you just raised the point, when you look at what's happening with chicken here in the u.s., it already gives you pause. and this is the lowest point of the food chain, really. the processed chicken is not like the beautiful, tender breasts that you get. i think the critical question here is, will it be labeled? if you force campbell's soup and mcdonald's to say, "processed in china," that will have a major effect on their desire to have chicken processed there. >> this is a market-based solution that says, okay, you have to do what you have to do, but american consumers are not going to want chinese-processed chicken so you'll have to label it. that's going to leave all of these folks on t s opting out. but i do wonder -- i don't believe these sorts of policies have no economic benefit. is there some reason, lisa, that makes sense from a macroeconomic perspective, beyond that now we open up the china market for doing this particular set of processes? >> i think that turns out to be