there are sometimes people who come in or would parachute into the bubble and see something that was happening as news or as a big deal that, you know, those of us who were on the road every day understood wasn't such -- >> i'll pick up with ryan when we come back. what drove -- was there one story, one incident his mine personifies the problem from the campaign standpoint, one story that drove you nuts like nothing else that came off the road. [ male announcer ] this is jim,