in 2002, morris goes public with the story. >> i started announcing that's the gorilla suit. another 10 or 20 magicians across the country have the same suit. it's not a real bigfoot. >> but it comes too late for many of the film's believers. >> people are so taken by the things they fall for. they're hugely invested in it. now they're fools if they were wrong. and as soon as you come in and rain on their parade, you find utter hostility. >> the first reaction was no, you're lying. that is a real bigfoot. i said how is it possible that this thing could fool people. the suit was all right. it wasn't the best gorilla suit ever made. but it was okay. but in broad daylight did not look like a real animal. >> i talked with phil morris