presumably you'd sell the company in the future and to whom and what company would about buy you to make chocolate-dipped pretzels themselves. >> julie, knowing an elevator pitch is often quick, is there anything they could have done there in a sentence or two. >> you struck on all the measures i usually look for. people, your energy's good. you clearly love your product. the product's great. a lot of companies forget to actually demo their product. you did that right off the bat, which is great. customers. you've got really nice customers and distribution. what i would have loved to have heard is how well you're doing, how far you've gotten on how little. how capital efficient. and what you're going to do with the 300k, how far it's going take you and the biggest thing is how big is this going to get and to underscore eric's point, competition. when you talk about your product, you want to talk about what's unique, what's the sustaining differentiation, why