on the issues that motivated them to get involved with barack obama in the first place. you talked about them, the economy. immigration reform, climate change. all things that we care very deeply about and so as we looked at how to do that, the structure made the most sense. it allows us to coordinate with the white house and continues to run a grassroots operation that takes the fight out of washington and says to people, look, get involved and these are incredibly important issues of our time and let's tackle them. >> jim, you didn't know this. the new nbc, wall street journal poll, the president's approval rating, a lot lower than his likability numbers. a lot of people like barack obama, the man. they are not wild about his approximately s policies in a lot of instances. how do you think running an organization like this without having the president himself on a ticket. how do you think that's really going to work? >> well, look.