>> what's going on is we have a gruff's race for ohio going on and barack obama and mitt romney are the candidates. we're dead in in terms of focusing in on specific counties because everyone's focused on ohio and i think to some degree candidates and people down at the county level in ohio may have better feel than some looking at polls and super pacs at the national level. >> we've been having a mike problem. but if you didn't hear out there, he's saying we have a governor's race in ohio and mitt romney and barack obama are the candidates. maybe your mike is working. >> you're right, early voting is key. and part of that strategy is focus on two groups. what i call soft supporters, those are folks who voted for president obama in 2008, they have not seen the progress that they would have hoped to have seen, but they still support him, but they're not necessarily going to be compelled to vote early. so to push those people to the poll.