counting, of nine advertisers. >> the rush limbaugh debacle last week was incredibly damaging to the party. >> many americans perceive rush limbaugh as the face of the republican party. >> let's talk about women. >> independent women may be the key swing group in this election. >> let's look at some of these numbers. >> oh, my, so many numbers to unpack. >> the new nbc/"wall street journal" poll. 40% have a less favorable opinion of the gop. >> where is mitt romney in all of this? >> 39% of americans have an unfavorable view of women. >> maybe he should stop talking about the birds and the bees and the flowers and the trees. >> maybe even a bit of a muppet. >> a net loss of 11 points. >> he's lost control of his public image. >> the president reads romney six points. >> his approval rating is 50%. >> 50% of americans now approve of how president obama is doing his job. >> this race has really hurt the republican brand. >> look at the front run are,