to say this is -- crazy. we cannot nominate this guy. completely unelectable. highest unfavorables of anyone we have. that didn't work. it worked because it took him down in iowa and back again. when ginrich went after bain capital you saw another concerted effort by the conservative establishment and say no, this is not what we do on the republican side. free enterprise. we are for creative destruction. that didn't work. so -- what are -- what is the -- what's the next move of the -- both conservative intellectual establishment and the money players to make sure that the disaster of grich being nominated does not actually happen? >> there's actually a lot of wait and see part of the plan here. there's real confidence that grich whenever when ginrich gets in a moment he blows it. republican strategists watching this are kind of telling each other not to freak out. this is a south carolina primary. usually -- this is odd. it is more typical south carolina proves the establishment choice.