>> you're calling this war? >> that's what it's turned to. i don't want the add or promote or talk about or bring attention to the negative campaigning and the inner party fighting that's been going on. at the end of the day it's got to stop. it's part of the campaign and it will be in south carolina. there's been a lot of ads that have been cently purchased there. a lot of air time. i think it's only going to get worse. we have to come together and focus on what we have to do in november. >>onn john, i don't want to spa your blushes. i read your column about his lack of authenticity. how does mitt's inabilities to swallow humble pie affect him going forward? as you say, he's likely to win