mission to sell america that a tax increase for the wealthy would be a terrible idea? >> oh, yeah, absolutely. they worship at the altar of big business. it's beyond that, they worship at the altar of millionaires now. it's not the old conservative philosophy of big business. what's good for gm is good for main street. it's much more radical now. >> roger ailes admitted, every other network has given their shows to liberals, we are the balance. fox news has gone from fair and balanced to we are the balanced. >> he's saying, we are part of the mainstream. if fox news embarrassing the birder movement which it did is mainstream, i guess they're viewing things from the john birch society. he's trying to spin it saying, we're pulling back, we're going to be more mainstream now. >> o'reilly said he'd pack it in if the taxes go up. >> that's right. >> is it showmanship or is he thinking about getting out of it?