>> whoa, yeah. >>h, wow. >> this thing's pretty good. >> yeah, 'cause it's really intense, you only have to do it for, like, a few minutes and then you really,eally feel it. >> no neck pain, no back pain. i only feel my stomach getting tighter >> feel the burn right now. >>ight along here, just, like, the tightness. >> it feels good, it feels real od. feel it right in here, >> tt'q definitely a burn on, like, both sides. >> i need to start doing this all the time. >> to prove beyond a doubt how effectively the ab rocket targets your abs, we went to a university lab for high-tech e.m.g. testing. now, check out these results. when compared to regular floor crunches, the ab rocket actually increases abdominal activity by 107%. at the same time, the ab rocket decreases neck activity by 59%. that means more than twice the benefit to your abs with halfhe strain to your neck. >> and, ladies, here's something else you'll love. when doing a standard pilates move using the ab rocket