so how does a candidate who eight out of ten voters have never heard of, who still has little name recognition. what do you do? you buy 60 seconds of super bowl ad time. michigan venture capitalist and former gateway computer ceo rick snyder is running for the republican nomination for governor of michigan and his campaign ad titled "one tough nerd" ran last night and will run statewide for the next several weeks. >> michigan has tried career politicians. we've tried happy talk. and we're 50th out of 50, dead last. >> it's time for a nerd. >> growing up in battle creek, rick snyder started reading "fortune" magazine when he was 8. by 23 -- >> there you go. savannah, that got aed go egood out of you. one tough nerd. one last story we told you about scott lee cohen, dealing a blow to respectable pawn brokers everywhere, the democratic