>> -- we even talk about people have a desire to be wealthier. well, really their desire should start by being healthier because fit workers make more than their unfit peers. so it really does impact every area of your life. >> you threw some stats out there that were a little bit mind-blowing. you said about 80% of adults don't work out on a regular basis. a third of adults and a third of children right now in america are referred to as obese. this is a pretty severe phenomenon. and i love that you kind of push the envelope in a couple of your chapters. one of them you talk about the parents of fat kids and that the parents of fat kids should go to jail. in another chapter you say money is allergic to fat people. you're really getting a little controversial there. >> i know it sounds harsh. i know it sounds a little bit bold. but as parents we have to lead by example. and it's true that our kids' generation is the first generation projected to live a shorter life-span than their parents. which is really pretty pathetic. and it's no coincidence that the adult obesity rate continues to go up. and neared by that is the