foundation, today, i'm ecstatic. the audience that i have and that you have are some of the greatest people in this country. they are ordinary people that do extraordinary things. we are well past 100,000 t-shirts. we are announcing a donation of 1 1/2 million dollars to tunnels 2 towers. pete: unbelievable. >> steve, with a $27 item. that is a $27 gross item. expenses, cost of the product. to put this in perspective, super bowl champ t-shirt every year, sells the 50,000 in three months. 100,000, we're still going. there is no end to this. people are still ordering. we'll fulfill the orders all the way through september. it is greatest thing. it is one of the most uplifting things that i have been involved in, this is the american people. this isn't me making a donation. this isn't you or anybody else. the american people, 27 bucks at a time, generating enough