organization, strategy, structure, and discipline. that's the name of the game. this is a long-haul pursuit and you've got to build it out properly. >> leland: roger, we would know it president trump's playbook is against whoever is e democratic nominee. he's going to call them a socialist and say they are for open borders and for abortion on demand. that's the playbook right there. does any of these folks, as they are trying to rise in the democratic primary race, have to do any blocking and tackling to try and essentially fend off that attack before it comes in the general? >> no, because i think you are right. it's going to come no matter what. you could have a center-right democrat from the '80s who is tough on crime and everything else, and the president will still try and tattoo them with the skipping record you hear from them all the time. it's best to go into next year expecting that. but the key thing right now is to not worry about steps 3, 4,