millions of dollars, we have clients that refuse to do business with us. we have prospective employees that we wanted to hire that refused to be hired by us. how those negative acts end up translating into dollars is still unclear. but the rippling effect, they keep growing exponentially. >> tucker: as an example, if wel our company sometime down the road, last year, the company grew 27%. very aggressive growth. if, because of news, they stop growing, or they don't grow as fast, and then, down the instead of selling the company for $300 million, we can only sell them for 250, how do you quantify that? >> tucker: maybe they should have called you first. >> tucker: it would have taken a simple phone call. i have to tell you, they apologize. but only after we filed the suit. it wasn't like -- i actually wrote them a letter. and i pointed out that they made