officials see this as smart politics, effective politics, a way to mobilize part of their base? >> they do. it's part of a broader effort. it's not just trying to mobilize african-americans, but if you look at the past two weeks and what the president has been doing, there's been targeted outreach to african-americans, targeted outreach to women talking about equal pay issues because when they look at the november elections, they see an electorate that doesn't look like it does when president barack obama is on the ballot, and if some of these democrats were in tough races are going to win, they need to have the electorate look more like it did in 2012 or 2008. you're going to see this not just over the course of the next couple of weeks. >> do you dpet the sense that a lot of the top officials there feel that he is treated differently because of race? do you think the administration is? >> i think they tread very carefully on this issue. i think to brit's point, i mean, certainly when you look at talking, again, just about elect torl politics, if you look at the coalition that barack obama