there is the honeymoon and think, well, maybe they'll be different and they'll be transparent and they'll control the press. by the time the second term rolls around, they come to this conclusion that, wait a minute. we don't have to let these folks in all the time, you know. as in this instance. we'll use our own white house photographers to take these pictures and that way if the president's drooling or if, you know, he sneezes in the middle of dinner, if he does something embarrassing, that picture won't go out. so i would say this is perennial, would be the word i'd use. >> okay. so in the case of president obama, how much of the bad press do you think actually sticks with him or does he let it absorb or does he let it hit a teflon coating? >> there is no teflon coating with these guys. i remember a friend of mine went to meet the prime minister of