or actually, ryan reinforces that narrative. he doesn't break it down. so for democrats i think that is a good thing. the other thing i would sway really quickly demographically, if you're trying it figure out how to win elections, chosen rubio, i would have been less pleased. if they had chosen christie, i would have been less pleased. ryan does not help you with a single demographic that the republicans weren't supposed to win before the ryan pick. jon: let's talk about that, chip. you say that his pick has unified the party. it has energized the base. here you've got the fellow from the other party saying it doesn't help your you win the election. >> chris is very good and he is trying to make the best out of this but look, places like north carolina where the ticket was yesterday, traditional marriage, fairly important. i expect, that was state that barack obama won last time, my guess mitt romney and paul ryan will win that. they were in virginia. another state that social issues matter. paul ryan is going to iowa. guess what? barack obama is spending