voters, the social conservatives. the democrats are going to work hard to chip away and make romney continue to protect his right flank going forward. right now there is unity. romney will have to work harder in the long run than obama to maintain it. jenna: you mentioned mitt romney according to some is not the heartthrob of the republican party. a poll also showed us how republican voters feel about mitt romney. 33% support him enthusiastically. 40% say they have reservations. chris, is a vote a vote whether you're enthusiastic or not? does it really matter the enthusiasm factor? >> we generally talk about one to four scale, one to four scale of voter intensity. the fours are ones you want. they don't just vote for you. they drive neighbors to the polls. they put yard signs and give money all the way in. romney may be able to get a lot of threes, and fours, more intense voters not on virtue he selling something with a lot of sizzle. but just on the fact he