i stopped kidding myself. i've been eating healthier, exercising more, and now i'm also taking lipitor. if you've been kidding yourself about high cholesterol, stop. along with diet, lipitor has been shown to lower bad cholesterol to 60 percent. lipitor is fda approved to reduce the risk of heart attack and stroke in patits who have heart diase or risk factors for heart disease. [ female annncer ] lipitor is not for evyone, including people with liver problems and women who are nursing, pregnant or may become pregnant. you need simple blood tests to check for liver problems. tell your doctor if y are taking other medications or if you have any muscle pain or weakness. this may be a sign of a rare but serious side effect. lets go... haha. if you have high cholesterol, you may be at increased risk of heart attack and stroke. don't kid yourself. talk to your doctor about your risk a about lipitor.