new orleans to come to mississippi. and opened first one, then many more restaurants and businesses in the town of oxford. >> john currence: i've stayed busy. >> anthony: and this is doe's eat place in greenville. >> julia reed: this is the great florence signa. >> anthony: oh, it's so good to meet you. >> julia reed: florence is in charge of the salad bowl and has been for -- this is -- florence is doe senior's sister-in-law. uh, when did y'all open up for us? 1930? >> florence signa: 1941. >> julia reed: '41. close enough. >> anthony: like a lot of folks around here, dominick "big doe" signa got his start selling hot tamales to go. in the beginning, the place catered to the black community. but after word got out how good the food was, white people started coming. which led to a kind of weird accommodation to the segregation of the day. blacks came in the front, white people snuck in the back. the menu expanded with the clientele. what human qualities are unique or marked in the native of mississippi?