just outside the borders of the conservancy is known as the community range. they're working with them to not only embrace conservation but also to maintain their way of life. >> in our traditional way we have our diet, which is meat, blood and milk, at least once in a while they do blood topping. >> to the massei, the cow is a sacred animal, giver of all things. unlike the west, meat is not the primary interest. here, cattle are sustainable, a long term asset for milk, animal, cheese, and on special occasions, blood, straight from the tap. all right. well done.