since early june. let's go to beijing and bring in matt rivers. matt, this is a bizarre story. good morning. >> reporter: it is very weird. good morning, dave. this would be like if meryl streep or jennifer lawrence disappeared in the united states and no one has any idea. it is hard to overstate how famous fan bingbing is here in china. that is why the story is really taking off. a huge talk in china. it goes back to her being alleged to be involved in a tax avoidance scheme. signing fake contracts in china to avoid paying taxes. she was accused in late may. the chinese authority says they would launch the investigation. fan bingbing denied the allegation. one social media post in june and she has not been seen or heard since. we reached out to the tax administrators and fan bingbing's people and foreign ministry and no one has commented.