not every celebrity makes themselves available with you, and i'm just being honest. >> they have a dream, they have an idea, but they don't necessarily have the means or the understandings of how to implement a plan to accomplish whatever it is that they need to do. >> reporter: you know, it's going to sound like a weird question because justin bieber is successful but you saw this kit and wanted to nurture his talent, and look where he is now is that the same sort of spirit that led to justin bieber's success? >> that same passion that was in justin bieber is in a lot of kids dealing with real issues. >> reporter: usher is a mentor to teen sensation justin bieber and not everyone can find the success, usher admits but will have the confidence to present ideas and develop plans as all new look's young people have to do including amy gomez, who was once homeless. >> i campaign as part of the evolutionary new look. where you have talent and idea to bring creatively together to