Dabur forays into Ghee category with 'Dabur 100% Pure Cow Ghee'

Dabur forays into Ghee category with ‘Dabur 100% Pure Cow Ghee’
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Dabur 100% Pure Cow Ghee will be launched exclusively on Grofers.
The world’s largest Ayurvedic products maker Dabur India today announced its foray into the Ghee Category with the launch of ‘Dabur 100% Pure Cow Ghee’, India’s first traceable Ghee. Prepared from milk sourced from indigenous cows bred in Rajasthan, Dabur 100% Pure Cow Ghee will be launched exclusively on Grofers, one of the leading e-commerce platforms, during its ‘Grand Orange Bag Days’ (GOBD) event on 16th January 2021
Announcing this Online Exclusive launch, Dabur India DGM marketing (Innovations)K. Ganapathy Subramaniam said, “Dabur is sworn to its motto of being dedicated to the Health & Well-Being of every household. We are moving forward on this mission with the launch of Dabur 100% Pure Cow Ghee. It is a natural immunity booster with antioxidant properties, improves digestion and is a good source of energy. The hygienic process of making this Ghee ensures nutrition in every spoon and it has a great taste and aroma along with danedaar texture.”

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