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Cyberpunk 2077 Marketing Firm Gets Major Fine for Giant Mural

Cyberpunk 2077 is now at the center of another controversy after the game’s artwork ended up on a mural in São Paolo thanks to a marketing firm. The city is reportedly fining the firm NaLata NaLata $410,000 as a result of the Clean City Law. The ordinance deems that no external advertising may be displayed publicly by the city, and this pretty obviously counts. It’s a strange situation, but that might make it blend in even easier with everything else surrounding
According to UOL, a piece of art that the city’s official Twitter account praised has caused another moment of apology from someone associated with the game. The mural got completed between November and December and isn’t exactly blatant about its origins.

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