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TikTok not only hypes up affordable beauty products and small businesses, but it's also spawning hair color trends. Lately, it's all about
copper hair. People seen to be more curious about being a redhead than usual and dyeing their hair a vibrant ginger hue. Sierra Kener, a hairstylist at Los Angeles' Nine Zero One, credits Gigi Hadid's recent dye job and Netflix's
The Queen's Gambit for the recent rise of copper hair on TikTok.