S just made it a whole lot easier. Keith has helped fulfill a dream. Im the one making music. Im the guitar guy now. Ive never been the guitar guy. Announcer youll get this gorgeous, handcrafted Acoustic Guitar that was designed by keith personally, in either rich black or brazilian burst. These signature urban Acoustic Guitars are all wood and made to keiths own specifications right down to the type of wood the shape of the body, and the size of the neck. People are gonna get the guitar, look at it, and go this is exactly what they said it is. Its absolutely beautiful. Announcer every urban guitar is handcrafted and unique and resonates with a sound that players of all levels appreciate, from beginners to professionals. Keith will also introduce you to your new guitar with his breakthrough lesson series titled 30 songs in 30 days. To get a guitar is the easy part. Then you got to figure out how to play it. Announcer step by step song by song, youll learn to play the guitar in just 30 days. Keiths focus is not technical theory. Its songs. I just wanted to take it to its simplest place, which is learning one chord. Then we can build upon that, and we can learn another chord. And if you can get to three chords, you can play a lot of songs. Announcer youll be playing a song with keith in the very first day and a new song every day for 30 days. Youll learn 15 keith urban favorites and 15 famous guitar songs, songs like sweet home alabama. Sweet home alabama announcer . Good thing. cause i know a good thing when i see it announcer . And knockin on heavens door. Im knockknockknockin on heavens door announcer these songs will take you from beginner to accomplished player. Imagine getting 30 private lessons, oneonone, with the legendary keith urban, teaching you how to play guitar from the ground up. In the end, not only will you know how to play 30 of my favorite songs, but youll have the skills to play thousands of others. Announcer incredibly, youll be receiving these 30 privatelesson dvds, keiths signature urban Acoustic Guitar, and everything you need to get started. These urban guitarists feel and sound so good that keith plays them on tour. Sound just rings out. Its really awesome. Announcer with this 50piece player guitar lesson package you now have everything you need to become the player youve always wanted to be. You get a worldclass guitar, and im gonna teach you a new song every day for 30 days. I promise you youll learn how to play the guitar in just 30 days. Hi, everyone. Were live with keith urban as hes rehearsing for his big tour, but hes taking time out of his tour right now to share with us his 50piece player guitar collection lets take a listen. [ keith urbans long hot summer playing ] i cant sleep aint no sleep acoming im just lying here thinking bout you im in deep falling deep into the picture in my mind of everything were gonna do i love this guitar. I love the color and the look of it. It has a really nice feel. Its very comfortable around the hands, the fingertips. It sounds awesome. When i first opened up the guitar and took it out of the case, i was convinced this was a 1,000, superhighend Acoustic Guitar. Its gonna be a long, hot summer we should be together with your feet up on the dashboard now singing along with the radio its such a beautiful sound the fact that keith put his name on this guitar it says a lot. Its awesome to see an artist want to provide a guitar that plays well and you dont have to spend a ton of money for it. If youve ever dreamed of playing the guitar, today is your day. Were going to be talking about the keith urban difference. Its a custom guitar and lesson series, a complete 50piece package thats gonna change your life. So, let me introduce you the music icon who created this for you im so excited hes here keith urban how are you, amy . I am fantastic. Nice to see you again. Well, thank you. I know youre incredibly busy. And you took time out of your busy tour to be with us today to talk about your amazing guitar package. Mmhmm. And it really is. Theres nothing like a keith urban guitar, from the way that you designed it, the way that it feels, i mean, with the spruce top and then the mahogany wood on the outside. Beautiful. I mean, its all customized to meet exactly what you want in a guitar. Exactly, yeah. And the sound. I mean. Ah [ midtempo music plays ] whoo whoo thats amazing sound. Beautiful. But when you think about it these are all handmade. Mmhmm. Months and months it takes to make these. Three months. Thats right. Three months. Yeah. Whats nice is, you make it easy for everyone to play, whether youre a beginner or advanced. Its just the way that the guitar feels. It is, and i started playing when i was 6. And i remember very clearly the first thing that was hard for me was, my fingers hurt. Mmhmm. You know, that first time you put your fingers on the strings and youre like, oh, my goodness, this is really you know. So, i thought, what can we do to try and minimize a bit of that . Just to get people started cause the most important thing is getting you started playing if youve never played before. And so we came up with the idea of getting the strings a little bit closer to the fretboard so you dont have to press as hard. Mmhmm. [ chords playing ] ooh. We made the neck a little bit narrower so its easier to get your hand around. And we came up with this special coating that we put on the strings to make them just a little more gentle on your fingertips. So, all of these things are designed to get you started. So, whether youre a beginning or youre a pro, youve literally thought of everything for this guitar. Absolutely. I mean, thats the thing. If youve been playing before, youre gonna love this guitar. I play one of these guitars myself. Youre absolutely gonna love it. If youve never played, youre gonna love it, too, because its built for you. Its built for you to feel like you know how to do it. When you pick it up, this guitar should feel like a longlost friend. And it will. And whats nice is, the very first day you get your guitar home you open the beautiful package cause youre receiving 50 pieces is youre going to be able to play a song the very first day you start. And thats the keith urban difference. Incredible. [ midtempo music plays ] my name is eric chaz. This is erics guitar shop. Were here in van nuys. Weve been here since 1990. On this guitar in particular the fret work is great. Its very consistent all the way up the fretboard. I like the fact that it has a cutaway so its easy to play it once you get past the octave. Its got the flame maple top traditional xbracing, mahogany back and sides. It doesnt favor the bass or the treble. Its just got a nice, even balanced, wellrounded sound that youd expect in a more expensive guitar. Beautiful. [ chord plays ] [ laughs ] it sound gorgeous. It feels really nice. It plays really well. The action on the neck is really low, so its really easy to play if youre a beginner just starting out. It makes you feel like youre supposed to be holding this, it belongs in your hand. I think that this is a greatlooking guitar. The tone is fantastic. Its rich. It has a wonderful timbre. Its just its great. Just look at this beautiful complete package from grammy award winner and music megastar keith urban. All you have to do is choose your beautiful color, whether you want the rich, beautiful black or you love the brazilian burst. Just the guitar is over 600 value. But of course leave it to keith. He didnt stop there. To me, the most important thing that youre getting home, with this over 50piece collection, is youre getting 30 dvds. Youll learn 30 songs in 30 days. You get the entire collection home today for your first payment of under 50. Youre learning to play 30 songs in just 30 days. And to me, thats priceless. Music is my life. It allows me to express myself and i want to be able to share that with you. My new Music Program teaches you how to play the guitar in a way thats unlike anything youve ever tried before cause its based on the way that i learned. So, if youve ever thought about playing a guitar, ill help you learn. Step by step, song by song well do it together. Announcer keiths customdesigned player guitars are an incredible value. You couldnt touch a similarquality guitar in retail for under 600. But with keiths player guitar you wont pay 600, not 500 not even 400, because when you call today, youll get this allwood, professionalsounding guitar for the amazing price of only 299. 95. And you get to choose from two stunning Color Choices luxurious rich black or beautiful brazilian burst. But keith didnt stop there. His life mission is to share the magic of playing the guitar. Thats why he created his 30 songs in 30 days dvd lesson system. Its a complete library of guitar lessons taught by keith urban. Youll work oneonone with keith using his breakthrough songbased teaching technique that makes learning the guitar faster and more fun than ever before. Keith will take you step by step, song by song, through 30 private lessons. Youll learn your first song on day one and a new song every day for 30 days. I felt like keith urban was like, right there. He was my teacher, just mine. He was right in my living room. Announcer and when youre done, youll have the skills to play not just 30, but thousands of songs. Keith personally selected the songs youll learn. He chose 15 keith urban favorites and 15 famous guitar songs. All are songs that you and your friends will know and can sing along with, keith hits like good thing and long hot summer and funtoplay favorites like sweet home alabama, honky tonk women, knockin on heavens door, and old time rock roll. By itself, this groundbreaking lesson series is valued at over 550, but if you order in the next 20 minutes, youll get both, this entire dvd teaching system and this beautiful urban guitar for the amazing low price of just 299. 95. But theres still more. Because keith wanted you to have everything you need to play your new guitar on day one, hes also included nearly 100 worth of bonus items. You get eight guitar picks designed by keith, his signature guitar strap, an extra set of comfortcoated strings, a polishing cloth and allen key, plus a jumbosized chord chart poster. And to make sure you keep your new guitar safe and sound when you head to a friends house or out on tour, hes also including his gorgeous keith urban padded guitar case. Altogether, keiths 50piece player guitar and lesson package has a retail value of over 1,300. But when you call now, you get the entire package, the allwood guitar, the 30lesson program, and all these bonus items for just six easy payments of 49. 99. That means you can get your guitar home for under 50. We know youll never want to stop playing. But were still giving you an unconditional 30day guarantee. Its riskfree. And if that wasnt enough, order today, and keith will include a special gift for free. So, call now and get this beautiful, customdesigned guitar and breakthrough lesson series from keith urban. Learn to play right away 30 songs in 30 days. Call now. I promise youre gonna be able to play this guitar on the very first day you pick it up. And with 30 lessons, you will become the star of the show. Now is your time. Driving home tonight catching all red lights thats all right cause i dont want to be alone theres nobody waitin there cold and empty bed words i wished id said come on the radio keith gives you two chords to start out, and then every lesson, he builds upon it. At the end of the first day i was able to play live to love another day. I was blown away. He guides you from the beginning to the end. And its just like having him right there in the room with you. But in my mind were somewhere in my car and its raining hard on the streetlight glow you got your lips on mine its gasoline on fire i never will forget you grabbed my shirt and pulled it over my head ive never played guitar, but within three days, i was playing three songs. It was so cool. 30 songs in 30 days is gonna make anybody a better guitar player. I love with these dvds that you can go back and you can play it until youve mastered it. This could take you from a beginner to a real a real player. [ midtempo music plays ] whoo [ laughs ] its not only this amazing guitar that youre going to be receiving, but youre also going to be receiving 30 incredible dvds. Thats right. Where were able to learn 30 songs in 30 days, private lessons with keith. But you make it so easy. Its easy. Thats the whole point. What we do is, we take the first song, and theres a couple of chords in the first song. And once you feel good about those, then we move into the next song, and you learn one more chord. So now you know three chords and then the next song has another chord, so now you know four chords. And you keep building it across all these different songs, but the great thing about that is, not only will have that, by the end of 30 days, youll know enough chords to play hundreds of songs. And i love that we have 15 keith urban songs on this and 15 classic guitar songs on this as well. Its a good mix because everybody has different musical styles, and the thing is, you want to learn songs that other people can sing along with. Thats what i wanted to do you know . I wanted to be able to go to a party, pick up a guitar, and play a song and have everybody sing along. Thats what i wanted to be able to do. And the other thing is everybody goes at their own pace. Some people take a little bit longer. Im a slow learner, so i need to go to things again and again. Ill even say, yeah, i got it, and im like, i dont go it. [ laughs ] i dont know, you know . Just give me a second. This allows you to go at your own pace. You can rewind again and again and again, until you know it really well, and then you move on to the next one. Take as long as you like. You may do it in 30 days. You may take longer. You may do it sooner. You just go at your own pace and have fun. What could be better than this keith urban giving you a private lesson in 30 days, 30 songs, so you can rock out and be the player you want to be at your next big party . But its really amazing, the way that you put together this 50piece package that makes it easy and, of course, affordable. This is really simple. He shows you the chord, shows you how to play it. I can see where to put my fingers. Lesson by lesson, you just keep adding on to it. Were just gonna learn the basics here today and get you started on playing new songs that you know so well. Because summers come and summers go ill keep walking down this road i see a bad moon rising she never even knew she had a choice just take those old records off the shelf ill sit and listen to em by myself have you ever dreamed of playing the guitar, picking up a guitar and playing song after song . Its priceless. Thats what keith urban is giving you today. Whether you want to rock out at midnight or play at 4 00 in the morning, keith urban is there, step by step, song by song so you learn at your pace. Isnt that so cool keith urban is your personal guitar teacher . You know, doing these lessons with keith its awesome. I felt like keith urban was like, right there. He was my teacher, just mine. He was right in my living room. Hes a rock star onstage, but when hes in the rehearsal room, hes just talking to you like a teacher. Stuff gets in the way. My fingers over here. Whoops, my pinkies wandered off into the back of the neck. Whats going on . This is all incredibly normal. Hes reassuring, hes encouraging, and he lets you know, go at your own pace. He seems just to, you know, be so happy there sitting with his guitar, showing people how to do what he does. This program is fun, and it really works. Thats why i created this guitar and this unique teaching system. Give me 30 days, and ill make you the player. Announcer keiths customdesigned player guitars are an incredible value. You couldnt touch a similarquality guitar in retail for under 600. But when you call today, youll get this beautiful professionalsounding guitar for the amazing price of only 299. 95. But keith didnt stop there. Thats why he created his 30 songs in 30 days lesson system. Keith personally selected the songs youll learn. He chose 15 keith urban favorites and 15 famous guitar songs, songs that you and your friends will know and can sing along with. Youll learn keith hits like good thing and long hot summer and funtoplay favorites sweet home alabama, honky tonk women, knockin on heavens door, and old time rock roll. By itself, this groundbreaking lesson series is valued at over 550, but if you order in the next 12 minutes, youll get both, this entire 30dvd teaching system and this beautiful urban guitar for the amazingly low price of just 299. 95. But theres still more. Because keith wanted you to have everything you need to play your new guitar on day one, hes also included nearly 100 worth of bonus items. You get eight guitar picks designed by keith, his signature guitar strap, an extra set of comfortcoated strings, a polishing cloth and allen key, a jumbosized chord chart poster, and this gorgeous keith urban padded guitar case. Altogether, keiths 50piece player guitar and lesson collection has a retail value of over 1,300. But when you call now, youll get the entire package home for your first payment of under 50. And we give you an unconditional 30day guarantee. Dont delay. And one last thing order today, and keith will include a free surprise gift. So, call now. Oh, my gosh, look it comes in a case its a goodlooking guitar. [ midtempo music plays ] [ laughs ] whoo you know what . You always look like youre having so much when youre playing the guitar. I love playing guitar. And it should be fun. You know, so many of us have always wanted to learn to play but we always thought it was too difficult. Its true. Ill say, i meet people backstage a lot at our meetandgreets when i tour, and the most common thing i hear people say is, oh, i wish id learned an instrument when i was younger. You know, i so regret not learning instrument. But the thing is, you dont have to be 6. You can start anytime in your life. You learn one chord, you learn a second chord, and you just do it slowly, and before you know it youre playing a bunch of songs. See . Its easy. Its fun. And keiths done all the work for you think about that. He put together this 50piece collection that you cant find anywhere else. And thank you so much, keith for taking time off your very, very busy tour right now. We loved having you. And thank you for giving us the gift of music. Its very exciting to know that i dont stop here. Ill go on for years and years until i have my own band. Keith wants to give back to the world what the guitar gave him, so this is his gift right here. He really cared about it. Its unbelievable that im doing this. Keith has helped fulfill a dream. I love that i can play guitar now. Im the one making music. Im the guitar guy now. Ive never been the guitar guy. These guitars are so stunning. Remember, theyre all handcrafted. It takes over three months just to create one guitar. But leave it to keith urban, multigrammy award winner, to continue with us here with a 30dvd collection, where hes teaching you step by step, song by song. Thats the keith urban difference, and now its your chance to be the player. Its gonna be a long, hot summer we should be together with your feet up on the dashboard now singing along with the radio its such a beautiful sound oh, oh whoa, oh oh, oh oh, oh, baby whoo waiting on the sun to go down ooh, ooh, ooh waiting on the sun to go down uhhuh. [ cheers and applause ] announcer now is your time. If youve always dreamed of playing the guitar, this is your chance to become the player, thanks to music icon keith urban and his amazing 50piece guitar lesson package. Get started with these beautiful keith urban customdesign, allwood Acoustic Guitars. Each handcrafted instrument takes over three months to build and are truly works of art. They have spruce tops, mahogany arched backs, an interior tone bar and scalloped xbracing, all to produce a warm, rich sound, and precision diecast 18 1 tuning heads, gorgeous hand inlays, and even comfortcoated strings designed for easy playing. These custom guitar features and more are what make the keith urban difference. Its very important for me, if my names gonna be on it, that it is what i say it is. Announcer and you get to choose from two stunning Color Choices luxurious rich black or beautiful brazilian burst. Keith designed his guitars to put out a clear, bright tone players of all levels appreciate. Keiths guitars feature his classic cutaway style that lets you hit those high notes. And its designed with lowaction frets that are easier to press. Sound just rings out. Its really awesome. Announcer keiths customdesigned player guitars are an incredible value. You couldnt touch a similarquality guitar in retail for under 600. But with keiths player guitar you wont pay 600, not 500 not even 400, because when you call today, youll get this beautiful, professionalsounding guitar for the amazing price of only 299. 95. But keith didnt stop there. His life mission is to share the magic of playing the guitar. Thats why he created his 30 songs in 30 days dvd lesson system. Its a complete library of guitar lessons taught by keith urban. Youll work oneonone with keith, using his breakthrough, songbased teaching technique that makes learning the guitar faster and more fun than ever before. Keith will take you step by step, song by song, through 30 private lessons. Youll learn your first song on day one and a new song every day for 30 days. I felt like keith urban was like, right there. He was my teacher, just mine. He was right in my living room. Announcer and when youre done, youll have the skills to play not just 30, but thousands of songs. Keith personally selected the songs youll learn. He chose 15 keith urban favorites and 15 famous guitar songs, songs that you and your friends will know and can sing along with, keith hits like cop car and kiss a girl, and funtoplay favorites like aint no sunshine, stand by me, hallelujah, wanted dead or alive, and old time rock roll. By itself, this groundbreaking lesson series is valued at over 550, but if you order now youll get both, the entire dvd teaching system and the beautiful urban guitar for the amazingly low price of just 299. 95. But theres still more. Because keith wanted you to have everything you need to play your new guitar on day one, he also included nearly 100 worth of bonus items. You get eight guitar picks designed by keith, his signature guitar strap, an extra set of comfortcoated strings, a polishing cloth and allen key, plus a jumbosized chord chart poster. And to make sure you keep your new guitar safe and sound when you head to a friends house or out on tour, hes also including his gorgeous keith urban padded guitar case. Altogether, keiths 50piece player guitar and lesson package has a retail value of over 1,300. But when you call now, you get the entire package, the allwood guitar, the 30 lessons, and the 19 bonus items for just six easy payments of 49. 99. That means you can get this guitar home for under 50. We know youll never want to stop playing. But were still giving you an unconditional 30day guarantee. Its riskfree. And if that isnt enough, order today, and keith will include a special gift for free. So, call now and get this beautiful, customdesigned guitar and breakthrough lesson system from keith urban. Learn to play right away 30 songs in 30 days. Call now. I promise youre gonna be able to play this guitar on the very first day you pick it up. And with 30 lessons, you will become the star of the show. Now is your time. Announcer the preceding was a paid presentation for keith urbans player guitar package, powered by hsn. Ion induction cooktop, brought to you by the makers of the numberoneselling nuwave oven. Announcer when you turn on your cooktop, do you really know what the temperature is . No youre just guessing. Are you too busy to watch what your