Coinfluence ICO Empowers Next Generation Influencer Marketing
TALLINN, EE, July 21, 2021 - (ACN Newswire) - The crypto industry has a unique marketing environment - being a cutting-edge industry, traditional (even digital-traditional) marketing strategies have proven to be ineffective at capturing the attention and interest of today's crypto consumers. Heavy users of social media, the younger crowd relies more on word of mouth than ads or news. According to recent research, the influencer market will reach nearly $14 billion this year, and it is no wonder that this shift in paradigm will be felt in the crypto sphere.
Take the example of Elon's Musk's infamous support for Dogecoin. The latest tweet recovered the 10% drop it witnessed a day earlier. One tweet can be the difference between the life and death of the next breakthrough in the digital asset space. Such is the power of influencers in crypto.