Announcer barton goes around. Taylor it was my identity. Its the only thing i knew, so losing it, i didnt know who i was. Lemonis and tensions with his father have caused a rift among the family unit. Matisun only way for you guys to work out whatever it is that youre resentful of each other is to communicate, not to have a conflict. Lemonis if i cant prepare taylor to drive this business vehicle into the future. You cant just keep saying, i dont know. You got to know this [bleep]. This familys legacy may simply run out of gas. Im marcus lemonis, and i risk my own money to help businesses. I love investing in american businesses. Woman these people are here because they care. Lemonis its not always easy, but i do it to create jobs, and i do it to make money. We have a deal . Lets rock and roll. Man yeah lemonis this is the profit. Today, im at las vegas mini gran prix. Now, i have to be honest. I love gokarting. I absolutely love it, and because im already a fan of nascar, the fact that i can potentially get involved in a Family Fun Center that has karting, this looks like an amazing idea. Its unbelievable the size of this property. The first thing that appeals to me the minute i drive onto this property, its the real estate itself, and any time you can get one track of land thats this big next to a major road, it looks like it could be a solid investment. After walking the parking lot, i see trash on the ground, old tires. Flags are ripped. The parking lot looks unkempt. Theres these old motors just laying in the grass. It just feels like nobody cares. Woman yeah. Thats wonderful. Lemonis how are you . [ indistinct conversations ] this is huge. It looks nice but really dated, really dated. I mean, it looks like a 10,000, 12,000squarefoot sea of tables with a fish tank in the middle. Taylor is that lemonis whats up . How you doing, my man . Taylor oh, my god lemonis how you doing, buddy . Taylor mr. Lemonis lemonis nice to meet you. Taylor oh lemonis marcus, marcus. Taylor mr. Lemonis, oh, my god lemonis so what are you . You work in. What is your name . Taylor taylor barton. Lemonis nice to meet you, my man. This place is busy. Taylor well, its saturday. Thats what we do. Lemonis yeah. Taylor were the Birthday Party capital of the world. Lemonis this feels like it. How long has this business been here . Taylor itll be 27 years in september. My dad took over about a year and a half ago. He bought the business from his expartner. I think he paid, like, 2 million for the business, and to me, that is not good business. I would have never made that deal. Lemonis do you report to him, or does he report to you . Taylor i like to think he reports to me, but ive never had any formal training. Lemonis is your dad here . Taylor he is. Lemonis lets meet him. Jerry hey lemonis how are you . Im marcus. Jerry who is this guy . Lemonis nice to meet you, sir. Jerry boy, i thought you were a hugger, man. Lemonis okay. I am a hugger. Matisun yeah. I know. Lemonis what is your name . Jerry jerry. Lemonis jerry . Taylor this is my mom, matisun. Matisun matisun. Yeah. Lemonis matisun, how are you . Nice to meet you. Matisun nice to meet you, too. Jerry shes the better half. Lemonis she. Clearly. Lemonis are there other places like this in town that you have to compete with . Jerry no. Taylor i would disagree. We do have lots of competition. You got dave busters. You have indoor gokarting tracks. We want to tap into the 40 million tourists that come here. Lemonis right. Taylor how do we do that . Lemonis what would the business make in a year, decent money . Jerry actually, last year, we did about 2. 4. Lemonis thats not bad. I want you to walk me through where that 2. 4 million of revenue comes from, and id like to just walk the property and understand. Jerry sure. Okay. Cool. All right. Lemonis so well start over at the front door. So how much revenue comes from karting . Jerry 60 would be karting revenue. Lemonis okay. How about the video games . How much is that a part of the revenue . Jerry 10 . Lemonis okay, and how much is the food . Jerry about another 5 . Lemonis okay, so right now, were only at 75 . Jerry okay. Now we got these other attractions right here, these kiddie rides, we call them. Lemonis okay. Jerry that would probably be the other 25 . Lemonis okay. I want to understand where the real moneymaking opportunity is here. How much comes from karting . How much comes from video games . How much comes from food, the rides, all of it . Every time somebody walk through the door, how much money are they gonna spend, and how do i get another dollar out of their wallet . In order for the whole business to grow, you have to understand the parts and pieces that make it up. Whens the last time you rode the fun slide . Jerry its been probably about a week. Lemonis seriously . Jerry well, i test it out to make sure its fast enough. Lemonis you rode it a week ago . Jerry yeah. Lemonis lets go. Come on. Jerry okay. Lemonis all right. Were higher than id like to be. Hey wait a second you cheated jerry thats true. Lemonis no, no, no. Ah, ah. Jerry oh lemonis that was fun oh, my god. Im already dizzy. Jerry are you . Lemonis oh, yeah. Im gonna definitely throw up. Oh, my gosh. Oh, my gosh. Woman okay, so make it squish on the. [ indistinct conversations ] lemonis so do you own 100 of the Business Today . Matisun yes. Jerry yes, except for there is a note that when i bought my partner out. Hes passed away now. Lemonis and you have a land lease. Jerry land lease. Lemonis . On top of the land. Whats your rent here . Jerry 18,000 a month. Lemonis and how much do you owe on the note . Jerry 2 million. Lemonis 2 million . Jerry yeah, dollars. Its a thousand a week. Thats my interest. Lemonis so really, your rent turned into 22 grand. Jerry yeah. Thats the big monkey. Lemonis so you had a partner. The partner kept ownership of the land and building. Jerry the partner owns the land, but the business owns the building. Lemonis who owns the property today . Jerry the trust, yeah. Lemonis and can you buy it . Jerry not yet, too high. Matisun yeah, too high. Lemonis so you have no working capital. Jerry right. Lemonis so now that the bartons are dealing with an estate where they have two obligations, one to pay rent to the landlord of 18,000 a month and the second to pay 2 million loan back 1,000 a week. They should consolidate all this debt and these leases into one structure. Theyre better off owning the property instead of having 18,000 a month leave their operating entity and just go nowhere. Taylor whos supposed to clean these counters . Whose party table is that right there . Woman mine mine taylor well, can. Why do we have the table dirty . Woman yeah they just finished im gonna clean it taylor no. No. Still not done. Woman [ sighs ] lemonis im standing here watching taylor just boss people around. Taylor we sell fun here, so if youre not smiling, im gonna send you home. Lemonis people dont respond well to being bossed around. They respond well to being motivated, to being coached, to being mentored. Taylor look at this. Its dirty. Come on. Lemonis one of the things that this family is struggling with is how this Succession Plan is gonna work, and in order for taylor to be effective as a leader, he has to integrate himself with the rest of the staff, but this isnt the way to do it. This kitchen is massive. Taylor it is massive. Lemonis do you know what your food costs are . Taylor i dont know. Lemonis why not . Taylor my dad, he doesnt. He hadnt shared those numbers with me. Lemonis have you asked him . Taylor he didnt really want me in the business for a while. I felt unwanted here. Lemonis do you think he doesnt want you to work here . Taylor i can be a little much sometimes. I used to be a nascar driver. Lemonis and it was awesome. Taylor i lost my sponsorship in 2011. An online poker site shut down. I went through a very dark period for 2 years because thats all i knew. I dont have anything else. This is my baby now. Lemonis while i appreciate and understand how devastating it may have been to watch his racing dreams go by the wayside, losing his sponsor, its clear to me what his motivation is, which is to make something of himself, to be part of his familys business, and i have a lot of respect for that. The key for you right now is going to be learning the business from the inside out, learning the business like you know racing. Patience is essential in racing because if you try to pass too early, where do you end up . Taylor in the wall. Lemonis and if you dont pass at all, where do you end up . Taylor in the back. Lemonis right. Business is the same thing. You want to go race . You want to go lose . Taylor [ laughs ] lemonis are you ready to lose . Taylor [ laughs ] did you eat your wheaties or something . Do you need help getting in . Lemonis no. I got it. Man hey hey matisun [ speaks indistinctly ] whoo man hey hey matisun oh, my god, you guys marcus, you got to go a little faster, buddy oh whoo go, Taylor Taylor youre better than i thought. Lemonis do you love it . Taylor its my passion. Lemonis i mean, could you do it all day long . Taylor all day long. It was my identity. Its the only thing i knew, so losing it, i didnt know who i was. Lemonis and is that why youre back in the business . Taylor one of the reasons, yeah, because they dedicated their life to me. I screwed up a lot, and so i just wanted to try to repay. I want to be one of those sons that you guys can say that i was actually there for you. Lemonis i dont think either of them feel like you have a debt. Thats part of being a parent, okay . Look, its clear to me that this business has made it for 27 years, and i know theres things that we can fix to dramatically improve the profitability, but the real challenge here i can tell early on is going to be with taylor. In order for him to succeed, somebodys going to have to actually give him the road map to succeed. So im gonna see you guys again. Matisun yay jerry that a threat . Lemonis even after spending time with you, im still gonna come back. Taylor oh, my god. Matisun aw. Lemonis but im gonna want to do it probably offsite the next time we meet so we can get your financials together so we can go over them. Matisun thank you so much. Lemonis all right, guys. Well see you. Jerry okay. Taylor all right. Matisun bye. Taylor thanks. Announcer [ speaks indistinctly ] lemonis after spending a full day at las vegas mini gran prix and being underimpressed by the facility, i invited the family to come to chicago to one of the Worlds Largest and greatest Family Fun Centers, which is the nascar track, to understand two things number one, how to create an environment that people are gonna be excited about and how all the revenue is made and to really tie taylor to his past and teach him things inside of an environment that i know hes comfortable in. Whats happening . How are you, sir . Jerry good to see you. Lemonis you ready to have a little fun . Matisun yeah lemonis well, we got work to do today. Matisun were grateful. Yeah, we got work to do. Lemonis so its time to move it forward. Taylor all right. Look at this. Lemonis so when is the last time you were at a track like this . Taylor maybe 2011. Lemonis how are you, my man . Richard marcus, how you doing . Lemonis want you to meet some friends of mine. Richard sure. Taylor hi, richard. Im taylor with las vegas mini gran prix. Richard oh, okay. Lemonis prior to coming to the track, i made a phone call to richard childress, who, in my opinion, is one of the most storied nascar owners in the history of nascar. His two grandkids are actually racers for him, and one of the things that i like about him is he understands theres a difference between family and business. He struggles with being the owners kid. Richard oh. Let me tell you, weve done that with austin and ty both and my grandsons, so its just a tough deal that you got to go out and bring yourself to do it. The main thing, treat people like you want to be treated, and youll succeed. Thats the advice i would give. Matisun thats great. Lemonis thank you, boss. I also wanted taylor to meet kyle busch. Now, kyle busch is a multichampion nascar driver who happened to be from las vegas. This is my friend, taylor. Kyle taylor barton. Taylor good to see you. Kyle whats up, man . Hows it going . How are you . Matisun you guys know each other, right . Kyle we do know each other. Lemonis so they own las vegas speedway, the little karting place, right . Kyle yeah, the mini gran prix. Lemonis you know where its at . Kyle i know where its at. Lemonis okay. Kyle i spent many a birthdays there. Lemonis not only is kyle a racer, hes also a team owner. Kyle i mean, you guys know about how hard it is to be an owner, and the driver side is more decisions on the fly. Like, you dont even think about it, where on the business side, youve got to trust in those that you put around you and coach them to be able to go out there and do their job. See, im. Lemonis hes a little grizzly on people. Kyle im probably worse than he is. Lemonis youre better. Youre better. These guys who are really aggressive champions have one principle that they live and die by, and thats, be good to people, and i wanted taylor to understand that. Kyle all right. Lemonis well see you, brother. Matisun thanks, kyle. Kyle thank you. Lemonis thanks, kyle. Taylor thank you, sir. Lemonis i want to go sit down, and well go over the financials, and well talk about the business. Okay, so total revenue in 2016, 2. 7. It drops to 2. 4, and it stays in 2018 to 2. 4. In 2018, you made 44,000 on 2. 4 million. Jerry this is the first. 18 is the first year that i owned the place outright. Lemonis its clear to me after looking at the financials of this business that its making a profit, but it is odd to me that 44,000 on 2. 5 million seems like something is a little off, so what this business sounds like it needs is ways to make additional money that they havent thought of. Your dad runs a reputable business. Youre a part of that. Your moms a part of it, so why are we here . Taylor i have a very different opinion about the business than he does. Jerry okay. Just relax for a second. Lets look at this. Everybody has a perception of how things should happen. Taylor well, maybe i lost my respect for my dad as a Business Owner when we started going down the wrong direction because i still think we can improve our business. Jerry well, thats how he sometimes feels, so i have my style. He has his. Lemonis all right. But do you expect me to be the mouthpiece for you, and you think i can communicate with your dad differently than me . Taylor no, thats not. Jerry hes emotional. Taylor hes passive. Lemonis i dont want to be brought into the family situation to tell you or him that one of you is wrong, and i dont want to be used for that reason. Thats not my role in life. Matisun yeah. Lemonis you guys have to figure it out. Coming up. Taylor sometimes i dont feel like i have a day off. Lemonis taylor. Whoa. Taylor im always thinking about this. Lemonis whoa, whoa. Your attitude, i want to throw it in the trash. Sounds like a really good deal jake, from state farm at 3 in the morning . Who is this . Its jake, from state farm. 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You can choose to share data between lines, mix with unlimited, or switch it up at any time. All on the most reliable wireless network. Which means you can save money without compromising on coverage. Get more flexible data, the most reliable network, and more savings. Plus, get 300 off when you buy a new Samsung Galaxy s20 ultra. Thats simple. Easy. Awesome. Go to xfinitymobile. Com today. The family situation to tell you or him that one of you is wrong, and i dont want to be used for that reason. Thats not my role in life. My role in this process is to help shepherd taylors progress along, but what i dont want to do is be the judge and the jury on whos right and whos wrong. So i dont have any interests in being your partner in the business. And so where i think theres an opportunity is on the real estate side. Matisun mmhmm. Lemonis for me, thats where it gets interesting. If you can get them to agree on a settlement for the property, ill loan you the money. What im essentially encouraging jerry to do is to go back to the estate that owns the land and holds the loan with the business and try to negotiate one number that they can buy everything for. I want them to go in and know that they have an opportunity to do a deal with that landowner using my money. And as long as theres a good operating business that sits on the property, then i know the cash flow will be there to give me a good return on my investment. My offer is to do business with you guys in an unconventional way, where i want to help you retire the 2 million loan you have and buy the real estate by going to the current landlord and lender, call them the same, and offering them 3 million to buy the property and get rid of the note, and so your payments would be less. Jerry thats true. Thats a good scenario. Lemonis today, they pay 18,000 a month in rent to the landlord, and they also owe that landlord 2 million for all the improvements that are made. The benefit to the barton family is that they can consolidate all this debt and these leases into one payment and own the property. Youre gonna make a rent payment, id rather you make a mortgage payment. And then you and i will form an entity. Well be partners in that real estate deal. Jerry okay. Cool. Lemonis if they bought the property for 3 million, the bank is gonna want at least 20 down, 600,000. The company doesnt have the excess working capital, so doing a deal with me would either provide them the cash they needed for the down payment, or i would provide the financing. Jerry itd be nice to have that piece of property paid for. Lemonis and well make sure that if that happens, that we improve the facility. I love the business that you have. I think your facility looks really tired. I think the karts need to be freshened up. I think the inside needs to be freshened up. I think the outside needs to be brightened. Matisun thats our weakness. Lemonis yeah, and i can help you do all that. Jerry i like it. Lemonis so are we. We got a good understanding . Jerry we do. We do. Lemonis okay. We good . Matisun great. Yeah lemonis whats the good word . How you doing, my friend . Jerry good to see you. Lemonis everything good . Even though ive decided not to invest in the actual business and just to look at investing in the real estate, i want to start working on the business and the real estate. The stronger the tenant, the better the facility, the more my property is worth. Okay, so i want to have a dialogue about video game revenue. How much Square Footage is the building . Jerry 4,950. Lemonis for this half. Jerry yeah, and that one is 7,000. Lemonis so well call the building 12,000 square feet. Jerry right. Lemonis how much Square Footage is dedicated to the games . Jerry couple thousand feet. Lemonis and do you feel like youve put the right games in the right spot . Jerry you know, im not that big on manipulating the games around to be honest with you. Theres not that many more games that you can put in here that do really well. Lemonis how do you know that . Has somebody actually thought in and said, you know what . We have too many tables, and if we got rid of one table, and we replaced it with one game, what are we gonna pick up in revenue . Jim yeah. We have definitely never done that. Lemonis so how many tables in total . Jerry i dont know. Lemonis 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14. 172,000. I dont know . I honestly thought that i was at a picnic table store. If we can get 1 more out of everybody in the room. I notice that a lot of parents, while their kids are running around, theyre doing nothing. Jerry i really, to be honest with you, havent focused on how to really, you know, eke every penny out of the games. Lemonis whats the most profitable asset you have in the building . Jerry games. Lemonis okay. Im just glad that you said it. You called me. I didnt call you. 12,000 square feet can be carved up to generate more revenue. I just need everybody to spend just one more dollar. He doesnt even seem interested in exploring the idea. I think theres 200,000 a year on the table, so if we end up buying the property, that 200,000 is a really nice. Jerry pays the rent. Lemonis well, it pays the mortgage and then some. Jerry yeah. Its not something that got up to my a priority list. Taylor you guys were just sitting down. Shaleena i was going over the schedule with Danielle Taylor i understand that, but youre inside the kitchen. Youre supposed to know how to do this. Shaleena okay i was doing the schedule, taylor lemonis like, honestly, taylors behavior is unacceptable to me. Jerry isnt really open to any feedback or any questions of any kind. What am i doing here . Shaleena whats your problem . Taylor whats your problem . Shaleena weve been running around all morning. I sit down for 5 minutes, and all of a sudden, im not doing my job . Taylor because you guys arent thinking about every aspect of the business. Shaleena whos gonna run the kitchen all day if the schedule is not made the right way . Matisun can i talk to you for a minute, sweetheart . Lets sit down. Lemonis sometimes, when owners kids start working in the business when theyre 13, they may have a little bit of attitude. Thats their lack of maturity, but when somebody is 30 years old, like, this is unacceptable. Matisun okay, so theres a better way to talk to somebody than that. Taylor how else am i supposed to react to them after ive told them a million times . Matisun if you attack right off the bat, that puts them on defense, so maybe theres a better way to communicate with them that would actually make them happy to be of service. Taylor mom, come on. I can go show you the games. They got fingerprints all over them. Look at this. Matisun yes. I understand. Taylor look at that. Look at this. Matisun okay. Taylor its dirty. At what point do you not lose your fuse . Matisun theres got to be a way to communicate without making them feel this big. Taylor we can talk nice to people all day long. At what point does it change . Thats what i would like to know. Matisun im just saying theres a better. Taylor so do you have the solution . Lemonis taylor, i dont like how youre talking to your mom. I dont like it because were gonna taylor its easy to come in here every once in a while. Lemonis and maybe. Taylor and sometimes i dont feel like i have a day off. Lemonis taylor. Taylor im always thinking about this. Lemonis whoa. Whoa, whoa. Your attitude, i want to throw it in the trash, and i need you to apologize to her, or im leaving because i can tell you that thats, like, a nonstarter for me, and the problem is, im only standing here for you. They dont need my help. Taylor i understand. Lemonis okay. Taylor my thoughts, i want to gather my delivery. Lemonis it shouldnt be that hard. Coming up. So, the quality of the karts are your responsibility. How do you not know what it costs to order the new graphics . Taylor i dont know. Lemonis you can tell im frustrated, right . If youre gonna run this business someday, you cant just keep saying, i dont know. If youre looking to take your business to the next level, log on to theprofitcasting. Com. Ladies, my friends and i are having a debate. I have a back rash. Alright. Whoa, mara. I laugh like this. [ laughs obnoxiously ] its just not my scene. I couldnt help but over do you like insurance . I love insurance. Did you know you can save money bundling home and auto with progressive, and renters can bundle, too . I know, right . [ laughs ] [ singing continues ] whyd you stop . I was listening. [ microphone feedback ] for adults with moderately to severely active crohns disease, stelara® works differently. Studies showed relief and remission, with dosing every 8 weeks. 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Okay, its got screeners and watchlists. And you can even see how your predictions might affect the value of the stocks youre interested in. Now this is what im talking about. Yeah, itll free up more time for your. Uh, true crime shows . British baking competitions. Hm. Didnt peg you for a crumpet guy. Focus on what matters to you with thinkorswim. Keeping our customers, employees, and communities safe. During these Uncertain Times get the Great Service you expect without leaving the safety of your home. Shop at sprint. Com forthe best new phone deals, like the Samsung Galaxy s20 5g for just 0 a month. For people with hearing loss, visit sprintrelay. Com and i need you to apologize to her, or im leaving. Lemonis taylor, i dont like how youre talking to your mom, taylor im sorry for treating you that way. Im just very passionate about us winning here and doing the things that we need to do to be number one. Matisun thank you, honey. I appreciate that, and i also dont want you to lose your peace over anything. Yes, its our business, but your peace is most important to me. All right . And i appreciate the apology, and i love you. Lemonis taylor, i applaud you for caring so much about this business because you cant teach people to have passion, so i love you for that, but we got to figure out how to package that in a way that people can actually absorb, and so were going to spend some time together, and were going to really get down to basics. Look, if taylor ultimately wants to run this business, hes gonna have to lead by example. He needs to make sure that he starts from the outside and gets everything right because the First Impression is the only impression that matters. Lets start at the front. The First Impression, what is it . Taylor that its dirty, few cigarette butts, some pine needles. Lemonis and you have that on the ground. What, essentially, are you saying about your business . Taylor that maybe the other parts of the business is like that. Lemonis im gonna give you a little trick. Its called four corners and four walls. Four corners and four walls is a term that i use to describe the actual real estate and building that the property is on, and i want the Business Owner or manager to think about them as two distinct entities, four corners being the actual property itself, the piece of land, and walking it corner to corner to make sure that it gives a good First Impression. Theres no trash. Things are working. The lights are on. The grass is cut. The parking lot is striped, and then as you get closer to the building, well, the building is the four walls. What are the Little Things that you, by yourself, could do . Point them out to me. Taylor that sign is peeling off, so i can get some new signs. I have a cup over here. I have some trash there. These look chipped off and worn out. Capex is a term that is used for a business to spend their capital on expanding their business, capex versus windex. Dont have any capex . I know you can find the windex. Taylor i dont mind doing the work. Lemonis i dont mind, either. Taylor lets do it. Man hey, hey, hey hey, hey, hey matisun hey, marcus. Lemonis hello. Matisun good to see you. Jerry hey, marcus. Lemonis how are you . You ready to go in . Its been a few weeks since ive seen the family, but i wanted to take them to Anderson Brothers tankfarm. So Anderson Brothers mike and john are two guys that i invested in a few years ago, and ive asked them to get involved to help rebrand las vegas mini gran prix. Mike were going through the website, and it looks like a fun place, but it looks like the 90s, you know . It looked like. John kind of like a tired chuck e. Cheese. Mike you know, its. Matisun ouch john im sorry. Matisun no, its okay. John yeah. We feel like you have something really great, and imagine if you really polished it up and stepped up your game. Lemonis i want you to tell us which ones you like and, be honest, which ones you dont like. Jerry i do like the one that says raceway champion. Taylor i like the black one down there. John racing helmet is pretty cool. Taylor yeah. I dont like the white one, but i like the black one. Jerry the black one, you know, dont like that. Okay, left on top, dont like that. Jerry the wings are too close. Its all smashed in there. John awesome. Taylor i think thats brilliant. Lemonis the one that jerry doesnt like. Taylor yes. Lemonis i dont agree with this. I dont agree with that. How about show some enthusiasm for the fact that these guys have taken their time and money to create a whole new look . Can you show a little appreciation . Jerry i have a question. Why does everybody spell our name wrong . When you look at it, does everybody see the d on there when theres no d . I dont understand. Taylor it does kind of make sense. Gran is outdated, and i do like the grand with the d. Lemonis my fear thats starting to set in and my nervousness is, is this gonna be a theme . I dont know how long i could tolerate this. Coming up. Jerry, are we agreeing or not agreeing that the fish tank is coming out . Matisun i think it needs to come out. Jerry well see. You know, its over a 100,000 tank. Lemonis holy moses. Jerry i have a question. Its a like, a dagger . A worm a tiny sword . Bread. Breadstick . A matchstick a lamppost coin slot no . Uhhh. 10 seconds. A stick a Walking Stick eiffel tower, Mount Kilimanjaro ding time sorry, its a tandem bicycle. What . What . as long as sloths are slow, you can count on geico saving folks money. Fifteen minutes could save you fifteen percent or more on car insurance. Thats why working together ist more important than ever. At t is committed to keeping you connected. So you can keep your patients cared for. Your customers served. Your students inspired. And your employees closer than ever. Our network is resilient. Our people are strong. Our job is to keep your business connected. Its what weve always done. Its what well always do. Somewhere youll never find. Sike we put them everywhere. Grocery stores and supermarkets, gas stations, and chiropractors offices, bowling alleys, and grocery stores, which we already mentioned. Not sorry, reeses. Atthe perfect schmearnow of cream cheese. The recipe we invented over 145 years ago and me. The worlds best, and possibly only, schmelier. Philadelphia. Schmear perfection. Why does everybody spell our name wrong . When you look at it, does everybody see the d on there when theres no d . I dont understand. Taylor it does kind of make sense. Gran is outdated. Mike for part of that rebranding, we were thinking that its a little confusing. Most things out there are grand, especially nowadays and how you spell things. Youre searching things on google, your instagram and things like that. Lemonis gran prix sounds a little like. Matisun thats true. Its more formal. Lemonis it sounds wine and cheese versus beer and brat. Mike yeah. We really are looking for an overall theme. This whole thing isnt really about just nail its just giving you an idea of, like, elevating. Lets go bigger. Lemonis if you dont evolve, youre not gonna attract new customers, and youre not gonna keep employees happy. And i also want you to think about, what do we have to get out of every customer now . Jerry another dollar. Lemonis another dollar, so all this artwork can also translate onto memorabilia, souvenirs, gift bags. This to me is a 250,000ayear category. Matisun wow. Lemonis minimum. If 36,000 people a year come through these doors, if they can get one out of four people, 9,000 people to spend an average of 30 on merchandise, well, thats 270,000 a year annually without doing anything more. John were gonna play around with all your favorites. Matisun oh, good john and then were gonna come back to you with some refined ideas that elevate the company and makes people want to come back. Lemonis whoop all right. Taylor hows it going . Jim morning, taylor. How are you today . Taylor good. Lemonis the work on the outside of the building is underway, and its under taylors direction. Taylor we need to get the cars in a singlefile line. Lemonis taylor is working hard, and he understands what it means to get his hands dirty. Any time that any of the employees can see taylor outside grinding it out, their level of respect, even if they dont say it, is definitely growing for him. Also, the Anderson Brothers have been working tirelessly to help the Company Rebrand its look. So they gave me a new logo. Matisun i like that do you. How do you like that, babe . Jerry i like it. Im not so convinced that we need to put the d in, but, you know, just leave the name the same. That way we dont have to change the name on everything we have. Lemonis every time we make progress, theres some sort of issue because every single time i make a suggestion, its a no. I think the big question is, where is all the merch gonna go . I mean, theres a particular spot. Matisun well, thats true, right where that fish tank is. Lemonis . That could work really well. Matisun [ laughs ] ill continue to chip away. Lemonis jerry, are we agreeing or not agreeing that the fish tank is coming out . Jerry you know, its over a 100,000 tank. Taylor my thing is, how much money are we losing by not taking this out and putting Something Else in that makes money . Lemonis look. There are a lot of things about taylor that we still have to work on, but i do like the fact that hes starting to approach issues and conflicts in a more rational way. Lemonis i think i may have an idea. If this whole section became the sundry store, you could do hats. You could do shirts. You could do snacks, and then when you get rid of the. Lemonis yep. Jim focal point . Matisun he cant even say it, poor guy. Lemonis it will open up the whole floor. Matisun yeah. Lemonis so, now that taylor has made progress with the four corners of the business, i want to start to get him comfortable with the idea of what should be inside the four walls, so im taking him to another fun center in south florida that also does racing but at a whole nother level. Taylor oh, wow. Dang. This is kind of cool. Lemonis i want you to understand how the aesthetics feel from where i check in to even graphics on the walls. It feels like theyve thought about all the little parts and pieces to create an environment that speaks to what they do. How do you think these karts look compared to yours . Taylor a lot better. Lemonis and what do yours look like . Taylor well, our euro highspeed, i ordered allnew stickers, and we did one car, and it looks like its brandnew, and its fresh. Lemonis how much did it cost to do that . Taylor i dont know if i know that number right off the top of my head. Lemonis how much did it cost . And you said you did one. Taylor i think my father did. Lemonis so how do you not know what it costs to order the new graphics if its outside, and its yours . Taylor i can look up the sticker kit right now, and ill know. Lemonis lets do that. Taylor . The price. Lemonis holy moses. I feel strongly that taylor has made progress in a lot of ways, but this one particular area thats in his wheelhouse, its outside the four walls, i expect him to be a master of those numbers. Its starting to feel risky for me, and its really frustrating. Taylor 222. 50. Lemonis so what else needs to happen besides the labor and the sticker kit . Taylor well, at some point, your seats are gonna need to be. Lemonis how much does that cost . Taylor the pads. I dont know. My dad ordered those before i took over the outside. Lemonis so you want to call your dad back and ask him how much the pads are . Taylor yeah. Hes not answering. Lemonis okay. Heres the deal. You can tell im frustrated, right . Taylor yes, absolutely. Lemonis you got to get your [bleep] together. If youre gonna run this business someday, you cant just keep saying, i dont know. Do you disagree . Disagree. Taylor youre asking about one. Lemonis im asking about a kart, the primary asset in the business, and you dont know what it costs to fix it up. Thats a problem for me. Taylor well, i know what it costs to paint one, and so. Lemonis great, so then lets write it down. Taylor okay. Lemonis okay, because im not gonna keep doing this and wasting my time. Taylor i got. Lemonis and you dont know the answers. Im not gonna keep wasting my time. Taylor ive been focusing on striping the whole track. Lemonis youve been. That was weeks ago. Taylor yeah, but it takes time to get bids out and contractors out. I dont just get one person and say, okay. Lemonis im being really honest with you. Its the first time youve pissed me off. You got to know this [bleep] coming up. So, theres no new games. Jerry no. To bring in another game i dont think helps us. For exclusives, extras, and business advice, visit theprofit. Cnbc. Com. Have you heard . For the first time ever. You can watch the brand new Trolls World Tour movie. Wait for it. At home. What . What . Ooh [ gasping ] what a troll. Hey allergy muddlers. Achoo . Do your sneezes turn heads . Try zyrtec. It starts working hard at hour one. And works twice as hard when you take it again the next day. Zyrtec muddle no more. Hey allergy muddlers. Achoo . Do your sneezes turn heads . Try zyrtec. It starts working hard at hour one. And works twice as hard when you take it again the next day. Zyrtec muddle no more. Wont be a new thing. And it wont be their First Experience with social distancing. Overcoming challenges is what defines the military community. 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N it comes to autism, finding understanding doesnt have to be. Together, we can create a kinder, more inclusive world for the millions of people on the autism spectrum. Go to autismspeaks. Org neutrogena® rapid wrinkle repair®. Weve got the retinol that gives you results in one week. Not just any retinol. Accelerated retinol sa. One week is all it takes. Neutrogena®. You got to know this [bleep]irst time youve pissed me off. Taylor ive been focusing on striping the whole track. Lemonis youve been. That was weeks ago. Taylor its on that. Lemonis and you know what part of running a business is . You have to manage multiple things at one time. Its like juggling. Look. While im frustrated with taylor, i know that i have a responsibility to teach him how to be better. So lets write down the karts. Taylor okay. Lemonis and lets write down the cost to actually make them acceptable. Taylor gokarts is 34 karts. Lemonis okay. Taylor to repaint them is 1,250 paint. Lemonis great. What else do i need to do on top of the 1,250 . Taylor 100 per car for the new vinyl. Lemonis okay, so whats the total per kart . Taylor 1,350. Lemonis times 34 karts . Taylor 45,900. Lemonis and as you move forward, the next question youre gonna ask yourself is, whats my return on investment gonna be if i do these things . Do you believe that refurbishing the karts could yield you 25 cents more per ride . Taylor yes. Lemonis okay, so in a full year, youre selling how many wristbands . Taylor 150,000. Lemonis so for every 25 cents that you increase the price of that wristband, how much more do you make . Taylor 37,500. Lemonis you take that 37,500 of incremental revenue. You divide it into the investment of 45,900, and the return on investment is 81 . Want to sign up for that . I do. Any questions . Taylor no. Lemonis perfect. Taylor sounds good. Lemonis i got a call from taylor telling me that they had made tons of improvements, and he asked me to come back to vegas so i can see all the changes that theyve made. Im excited to see if they finally have made some progress. Holy moses. Hold on one second. I guess i dont know what their definition of progress is. Welcome to seaquest matisun hey, marcus good to see you lemonis welcome to. Jerry marcus. Lemonis welcome to seaquest. Matisun hi jerry good to see you. Lemonis whats the good word . Parking lot looks good. Matisun thank you. Lemonis looks brighter and fresher. So, what games are new . Jim none. Lemonis okay. When is that gonna when can that happen . Jerry you know, we have pretty much the top 20 games, so to bring in just another game i dont think helps us. Lemonis so theres no new games . Jerry no new games since you were here. Lemonis okay. Did you go look at any or no . Jerry no. Lemonis you got to help me. Matisun we have many conversations. Yeah. Yeah. So. Lemonis okay, so we got to have some agreement on that, right . Matisun mmhmm. Jerry what i think about jerry is that hes a guy thats been doing this for a very long time. He wants to do things exactly the way he did 15 years ago, except the industry changed. Lemonis could we take a tour outside . Jerry sure. Matisun yeah. Lemonis jerry, it looks nicer out here, dont you think . I think it looks. Taylor it looks way better. Lemonis . Significantly better. Taylor yeah, it does. Jim all the gum is gone. Matisun yeah. Lemonis it just looks brighter. Everything looks brighter and fresher. Matisun yeah. Taylor and then thats one of our cool new signs that we put up. Lemonis and i like that. Matisun we took out the pine trees so that it would stay neater. Taylor when you drive by, you can actually see the place now. Its not hidden behind the trees. Matisun yeah. Jerry we restickered all these cars. Lemonis oh, these look a lot better. Jim tracks have all been restriped. Lemonis taylor, i think youve done a great job. It feels totally different out here. I am pleased with some of the progress that taylor has made, but at the end of the day, all this time and energy that i spent there was largely for me to make an investment in a piece of property, and while i feel like the outside looks better, the inside really looks no different at all. So, taylor, you did a really nice job. Hi, there. Matisun hi. Lemonis okay. Ladies first. Matisun hi. Oh, my god, butterscotch cookie sounds amazing. Lemonis look. Through this whole process, its definitely been a little frustrating for me because i feel like jerry is resistant to making the changes that are required. The challenge is, i still want to do business by investing in the real estate. So whats happening with the property . Jerry i talked to the trustee a couple times. Hes all on board about the buyout of the note for 3 million. Lemonis so lets assume that the property can be bought for 3 million. Youre going to own 100 of the business. Jerry right. Lemonis right . Weve all agreed on that. Have you put any thought into how you want to structure a transaction with me that works for you guys . Jerry well, im asking the bank right now if they would finance it with nothing down. Lemonis im sorry. What . I would kind of. Jerry well. Lemonis i dont think theyre gonna finance 100 of it. Jerry well, thats where i start, though. You know what i mean . Ill start at 100 , and if they say, well, no, well only finance 95 , im still a happy camper, right . Lemonis im confused. We had an understanding that i would be putting money in to help them buy the real estate, and we had an understanding that i would be a partner in that transaction. What im now being told is, i think the bank will finance 100 . So you think they will . You know they will . Do you not need me to be here anymore . I just wouldnt want to have that unknown out there because there are things that need to be done on the property, right . Do you disagree with that . Jerry well see. Lemonis coming up. I think the way the facility looks is actually hurting the business. Jerry you know, im a little reluctant to spend a bunch of money. If you are currently facing werfinancial burdens,w normal call your state farm agent because were here to help make this new normal, feel just a little more. Normal. Like a good neighbor, state farm is there. ® killer attitude. Nevor hydration. Neutrogena® hydro boost. The 1 hyaluronic acid moisturizer delivers 2x the hydration for supple, bouncy skin. Neutrogena®. Hey allergy muddlers. Achoo . Do your sneezes turn heads . Try zyrtec. It starts working hard at hour one. And works twice as hard when you take it again the next day. Zyrtec muddle no more. Guys guys safe drivers save 40 safe drivers save 40 safe drivers save 40 thats safe drivers save 40 . It is, thats safe drivers save 40 . Hes right there. Its him safe drivers do save 40 . Click or call for a quote today. Sashbecause xfinity mobilehen ygives you more flexible data. You can choose to share data between lines, mix with unlimited, or switch it up at any time. All on the most reliable wireless network. Which means you can save money without compromising on coverage. Get more flexible data, the most reliable network, and more savings. Plus, get 300 off when you buy a new Samsung Galaxy s20 ultra. Thats simple. Easy. Awesome. Go to xfinitymobile. Com today. Lemonis there are things that need to be done on the property, right . Do you disagree with that . Jerry well see. Matisun were looking really good for the winter. Were not concerned about that at this point. Lemonis is it me, or is there this awkward silence in the room . Like, they do have it all figured out, and im not part of that formula. Just be a man and tell me youre not in. I think the way the facility looks is actually hurting the business. Jerry you know, im a little reluctant to spend a bunch of money here. Lemonis i dont want to move forward on a property transaction where the guy that owns the business isnt very concerned about the property at the same time. Jerry to be honest with you, i think we dont continue on. Lemonis i think one of the challenges for me is i go into these businesses, i try to always be respectful of the Business Owner. I know what they have at stake. I know how hard they work, but ultimately, i cant force people to listen. Matisun thanks, marcus. Jerry thanks. Matisun take care. Lemonis i cant force jerry to take the fish tank out of his place. I cant force him to get more video games. I cant force him to do anything, not even make a partner in the real estate deal, but i know that when i drive away from here, ive given them 100 of my effort. What they choose to take on, thats their choice. While the deal didnt work out with jerry and matisun, i still wanted to say goodbye to taylor. I wish you a ton of luck. I know youre gonna be great. All right . Taylor thank you so much. Lemonis ill see you around, brother. Taylor thank you. Lemonis be good, my man. Do i think i wasted my time . I dont, because i do feel like taylor is better today than when i met him the first time, and ultimately, thats the satisfaction that i need. Lelemonis h tonight on the profit. Bunch of cheese snobs in here. A familyrun cheese shop has been a staple in the community for decades. Michael who wants first . Lets go. Lemonis unfortunately, the ugly, aging storefront speaks to a lack of passion. Look how your windows look. Looks like you guys dont respect the business. And what once was a thriving business has now become a burden to both father and son. Michael it felt like i was an indentured servant. Lemonis dads terrible Money Management has racked up debt. The company is essentially bankrupt. If you dont solve the debt, the business is closed. That debt has weighed on his son. Michael i said, you own the business, too. You come and run it