Churchill Downs Partners with Mattress Mack to Host Kentucky Derby Foster Family Initiative
Apr 27, 2021
Tonya Abeln- Vice President Corporate Communications
LOUISVILLE, Ky. (Monday, April 26, 2021) – Churchill Downs Racetrack announced today a new partnership with Jim “Mattress Mack” McIngvale that will welcome nearly 300 representatives from Kentucky’s Foster Care sector as guests to the Kentucky Derby. The first-ever Kentucky Derby Foster Family Initiative connects McIngvale’s passion for the life-changing work made possible through the Foster Care system with Churchill Downs’ Louisville nonprofit partners, Maryhurst and Boys & Girls Haven, who locally provide those social services.
McIngvale is a native of Texas and is well-known for using his high-stakes bets on sports as creative marketing promotions for his Houston-based mattress and furniture store, Gallery Furniture. His commitment to Foster Care work was inspired by his recently-adopted grandson, Brodie, in June 2019. His daughter Laura McIngvale Brown and her husband Phil Brown officially welcomed Brodie into their family after serving as foster parents.