ChromaDex announces Tru Niagen to be available in 3,000 Walmart stores
ChromaDex has announced its first major retailer deal for its NAD+ booster Tru Niagen, with the product set to be available in 3,000 Walmart stores across the U.S. beginning in June 2021.
“We believe Tru Niagen is one of the most important new dietary supplements to emerge in many years,” says ChromaDex CEO Rob Fried.
“We are grateful to Walmart in assisting in our quest to help as many people as possible to Age Better.”
The company will introduce Tru Niagen in two packaging options for Walmart customers, with distinct serving sizes and price points. In addition to in-store availability, these two options will be available online with same-day delivery and in-store pickup options for select locations, said ChromaDex in a press release.