Wednesday, March 17, 2021
Have you seen the new Virgin Radio UK advert? Chris Evans “welcomes” Graham Norton to his weekend show, in the new ad released this week.
The tongue in cheek ad plays on how Chris might be regretting luring Graham to Virgin Radio. Back in September 2020 Graham was a guest on The Chris Evans Breakfast Show with Sky to talk about his latest bestseller, Home Stretch. At the time, Graham said he could see his house from the studios on the 17th floor of The News Building, and Chris teased him about joining.
The spoof ad sees Chris in a studio reflecting on whether he’s made a mistake as Graham is pampered in the control room. Chris ends up taking his frustration out on a ukulele and a guitar bemoaning: “All he does is two shows a week.... and he gets the nice biscuits!”.