Chevy Says Corvette C8 Buyers Are Wealthier Than C7 Customers
Jan 17, 2021 at 9:23am ET
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And not just by a hair, mind you.
Suffice to say, if you're someone who can buy a two-seater sports car that can barely carry a month's worth of groceries, you're most likely rich by any standard (and you probably have another vehicle as your grocery-getter).
But Chevy Corvette C8 buyers are even wealthier than those who bought its predecessor, the C7. That's according to Steve Hill, General Motors' North America Vice President, who mentioned the comparison during a media engagement,
GM Authority reports.
How wealthier, you ask? Hill disclosed that the median household income of a mid-engine Corvette buyer is $76,000 higher than those who got the previous model. No, that isn't a typo error, and that tells us that the Vette has transcended on a whole new level of sports car buyers, even higher than what its usual customers are.