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ISRO's social media channels adopted an informal tone to engage space enthusiasts during the Chandrayaan-3 mission. With phrases like "Welcome buddy!" and "Thanks for the ride, mate!" sprinkled among technical updates, ISRO's approach deviated from the norm. The posts garnered millions of views and formed a unique connection with the audience. The recent post hinted at the collective excitement within the scientific community at ISRO as the mission approached its scheduled landing.

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