Saudi Arabia is moving forward in the electronic games industry as part of its efforts to be a global hub in the sector and to attract foreign investments. The Savvy Games Group, which is wholly owned by the Public Investment Fund (PIF), seeks to develop this promising industry, stated its CEO, Brian Ward. In an interview with Asharq Al-Awsat, Ward said Savvy aims to become the first international gaming company in the world and the first investor in the gaming and e-sports sector at the global level.