July 16, 2021
California’s attorney general Rob Bonta is getting tougher on privacy enforcement when it comes to use of a controversial tool enabling universal opt-out from data collection.
In the past two weeks, the AG’s office sent at least 10 and possibly more than 20 companies letters that call on them to honor the GPC, according to four lawyers with clients in the digital publishing and advertising industry.
“We all have clients who got some [letters],” said Alysa Hutnik, partner and chair of the privacy and security practice at law firm Kelley Drye and Warren, speaking on behalf of a small group of lawyers she communicates with regarding privacy regulations.