C AllStar hosts Asiaâs first virtual Minecraft concert
December 17, 2020
| Microsoft Stories Asia
The famous Hong Kong pop group threw a virtual concert for eager fans on Minecraft and Microsoft Teams, redefining innovative entertainment experiences
ASIA PACIFIC/HONG KONG, 17 DECEMBER 2020 â Large-scale concerts with raving fans may never be the same again. With the support of Microsoft and Cyberport, Hong Kong digital entertainment company Kre8Lab launched “The Show Must Go On”, a brand-new interactive concept that brings virtual entertainment experiences to the public.
Hong Kongâs local music group, C AllStar, held Asiaâs first live virtual Minecraft concert in August 2020 leveraging Microsoft’s popular online gaming platform, Minecraft. The virtual concert saw eager fans participate in an interactive entertainment experience, combining music, gaming, and live streaming in one single platform. Â A second edition of the live virtual concert, aimed at reaching even more fans, will launch on Minecraft in late December 2020.