The deadly Hamas attack of Oct. 7 has not scared Avi Barssessat away from his factory in Sderot, an Israeli town near the Gaza war zone that has long borne the brunt of the Islamist group's rockets. While the border town has been temporarily abandoned by many of its residents seeking safety elsewhere, Barssessat and other Sderot business leaders are staying, determined to stand by their customers and staff and keep focused on the long term. In Barssessat's case, he says he was also helped by a bit of luck.
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