Buckwheat an obscure underdog among the grain
Business was slow when Tom Bilek helped launch the Buckwheat Growers Association of Minnesota nearly two decades ago. He says, not altogether in jest, "we were like the Maytag repairman," the lonely fictional pitchman.
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Business was slow when Tom Bilek helped launch the Buckwheat Growers Association of Minnesota nearly two decades ago. He says, not altogether in jest, "we were like the Maytag repairman," the lonely fictional pitchman.
But times are changing for buckwheat, a once-common crop that had fallen into obscurity. It's new wave of popularity includes everything from pillows to pet food, and its nutritional benefits, which could include helping manage diabetes, are boosting sales for human consumption, too.