BTS’ new single "Butter" has broken the record for the
most viewers for the premiere of a video on YouTube with 3.9 million concurrent viewers for its premiere on 21 May 2021.
In turn, it has also broken the record for the
most viewers for the premiere of a music video on YouTube. The record was confirmed by YouTube on 24 May.
The music video, which is titled BTS (방탄소년단) 'Butter' Official MV, now has over 187 million views.
BTS previously held this record with their single "Dynamite", which had 3 million concurrent peak viewers.
24 hours after its release, "Butter" also broke the record for the
most viewed YouTube music video in 24 hours with 108,200,000 views, also breaking the record for the