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The events of the past year have had a devastating impact on the hospitality sector in the UK. At the forefront of lockdown’s sacrifices for many is the closure of an institution that is a cornerstone of british culture – the pub.
An estimated 2500 pubs closed during 2020, accelerating an already existing trend prior to COVID-19. While the likes of celebrity pub owner Tom Kerridge and beer writer Pete Brown lead efforts to raise awareness about the plight of Britain’s pubs, many people find themselves longing for the unique atmosphere of their favourite “local”.
What people miss most about pubs right now has little to do with buying and drinking alcohol – after all, those habits have continued largely unhindered in the form of home drinking. Instead, it’s the opportunity to be around and interact with other people.

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