FARMERS HAVE blasted children’s television series Blue Peter for encouraging kids to give up meat as part of its two-week 'climate change challenge'.
The CBBC programme came under criticism for making 'sweeping statements' about meat consumption and the impact that could have on the millions of impressionable young minds who tune in.
Blue Peter has asked viewers to become part of a ‘green army’ to tackle carbon emissions and climate change and its top suggestions to take part included turning off lights when you leave a room, switching from plastic bottles to reusable ones, and having meat-free meals. Children can earn a ‘Supersize Green Badge’ by taking the two-week pledge to change these things in their lives.